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NOVEMBER 2024

THE FUTURE OF WORKFORCE

CANADA - USA - LATAM

PRESENTED BY

Addressing Workforce-Education-Innovation

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ExpoPlaza Latina:
CANADA - U.S.A. - LATAM

ADVOCATE

For inclusive and equitable policies that prioritize workforce development

CREATE action

Towards proactive steps for a future-ready workforce ecosystem.

MOTIVATE

Attendees to take proactive steps towards building a future-ready workforce ecosystem.

What is Expoplaza Latina?

ExpoPlaza Latina connects businesses in North America and Latin America through seminars and networking, organized by the Latincouver Business and Culture Society.

What we do

ExpoPlaza offers specialized events and training to connect with industry leaders and tap into the growing markets of Latin America, facilitating business opportunities between Canada and the region.

Why we do it

Canada invested $6.06 billion in Latin America from 2006 to 2016. Latin America is poised to become a major economy by 2050. Expoplaza Latina discusses post-Covid resilience and growth opportunities in the region. Take action now to benefit.

SHAPING THE FUTURE

WORKFORCE

 

We will explore how to reduce the gap between employers and employees

Immigration policies between Canada and the USA, and the role of Latin American immigrants in the labor markets

Disruptive programs for employee retention

EDUCATION

Explore what education systems are meeting the demands of a rapidly changing job market.

Discover innovative education programs, apps and skill development trainings.

Identify the skills required for emerging industries.

Lifelong learning initiatives and reskilling programs to ensure workforce adaptability

INNOVATION

Examine the implications of automation and technological advancements on employment trends in Canada, with a focus on job creation and workforce adaptability.

Identifying opportunities for innovation-driven job creation and economic growth.

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TIMELINE

2023

November 15th & 16th

Digital Adoption Connector Canada-U.S.A.-Latam (DAC 2023)

2017

March 30

A New Pacific Nexus: Canada, Latin America And Asia

2016

September 20

Education Collaboration Between B.C. And Latin America Towards Skills Transfer And Labour Market Exchange

March 1

The Sustainable Road To Prosperity In Latin America: Utilizing Business As Agents Of Change

November 17

Connecting Ecosystems In The Americas – Start-Ups And Innovation

2015

November 18

Social Enterprises And Start-Ups: Leading Social Innovation In Canada And Latin America

October 1

Discover Renewable Energies In Costa Rica For A Clean Future

January 28

International Educational Exchange Between Mexico, Brazil And BC

April 13

New Green Investment Opportunities In Costa Rica

June 4

The Green Revolution In Central America

2014

September 24

How Culture Influences Negotiations In Colombia And Peru

May 29

Agri-Food Development In The Tropical Region

April 30

2st International Business Conference For The Americas

2013

February 7

1st Latin American Trade Conference In BC

May 29

Agri-Food Development In The Tropical Region

April 30

2st International Business Conference For The Americas

2023 EDITION DAC2023

1platform connecting CANADA-U.S.A.-LATAM

20+ hours of training sessions

30+ speakers who made a difference

TESTIMONIALS

Najib Raie, Vice President at Primacorp Ventures Inc

“Honored to have spoken at the Digital Adoption Connector Conference #DAC2023 in Vancouver. Engacing and exchanging ideas with industry leaders, diplomats and participants was truly inspiring”

The U.S. Embassy and Consulates in Canada

“Young entrepreneurs from throughout Canada, the United States, and Latin America gathered in Vancouver this week to hear from experts and learn from each other…

WEBC

“We were proud to have been a part of the Digital Adoption Connection (DAC 2023), last week in Vancouver. The 2 day conference was full of great conversations, inspiring talks,…

Keely Hilario, Channel Manager for Telus Fully Managed

“Pleasure to present at Latincouver #DAC2023 Event in Vancouver with my colleague James Szantho. We were able to speak to CyberSecurity and Planning for the Future using IT to Small and Medium Businesses.

Anita Huberman, Business & International Trade Support, Government Advocacy

“International focus Surrey Board of Trade at the Latincouver Digital Adoption Connection Conference facilitating the Tech Resilience panel at SFU Wosk Centre for Dialogue…

Brian Hughes, District Manager , Expert Development Canada

“The event was very successful at attracting people from many different sectors all interested in Latin America; ExpoPlaza Latina was able to capture increasing interest in the region…

important moments

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Featured Speakers 2023

John Price

Managing Director, Americas Market Intelligence.
About

Evelyn Miralles

Former Chief Engineer Nasa & Board Member.
About
Aracelli Ramos

Aracelli Ramos

Public Relations and Promotions Director, Casa Cuervo
About

Armando Huitron

Senior Vice President — Global Partnerships & Segments.
About

Martin Evers

Sr. National Channel Sales Manager, Microsoft
Unlocking the Power of AI for Small Businesses
About

Cody Looking Horse

Social Media Engagement Coordinator for IFA Indigenous Friends Association
Innovative programs that are changing the lives of minority groups.
About

Najib Raie

Vice President PRIMACORP VENTURES INC
Breaking Boundaries - Empowering Women Entrepreneurs, Driving Education, and Fueling Minority Business Success.
About

Tomas Zunino

Sr. Partner Development Manager, Microsoft
Roundtable: Tech Resilience: Empowering Minorities in a Changing World Discussion.
About

James Szantho

Account Executive, Telus Fully Managed for SMES
Planning through IT for the Future
About

Keely Hilario

Channel Enablement Manager, Telus Fully Managed for SMES
Planning through IT for the Future
About

Mariat Jibril

Regional Manager 2SLGBTQ+TD BANK
Accessing Financial Stability as a minority owned Business.
About

Sonia Zebadua

Owner
“Mi Tierra Latina”
Accessing Financial Stability as a minority owned Business.
About

Randy Purcell

Writer, mystic entrepreneur, author and metaphysical millionaire
Entrepreneuring: Tips and Traps
About

Tammy Rea

Regional Manager, Women in Enterprise
Elevate your confidence and make Key decisions.
About

Anna Gradie

Confidence Coach
Elevate your confidence and make Key decisions.
About

Erik Kaas

Industrial Technology Advisor, NRC IRAP, Government of Canada
Funding opportunities for innovative companies
About

Heather Bell

Consultant and manager immigration, Bell Alliance
Roundtable: The future of Labor Force
About

Sergio Camarena

Owner,
Xolo Digital Lab
Quantity vs Quality
About

Caio Castelluber

Senior UX Researcher ScotiaBank
Why your marketing campaign might not be working in your favor? learn practical UX tips to improve performance.
About

Jenny Perez

Managing Director Perez McKenzie Immigration
Breaking Boundaries- Empowering Women Entrepreneurs, Driving Education, and Fueling Minority Business Success
About

Anita Huberman

President & CEO SBOT
Roundtable: Tech Resilience: Empowering Minorities in a Changing World Discussion.
About

Cassandra Dorrington

President & CEO - CAMSC
Grow Your Diverse Business: Expanding through diverse certification.
About

Kim Wysseier

Owner, Organizational Strategist and Principal Leadership Consultant
Roundtable: The future of labor force
About

Jehanne Marie Burns

Clarity Coach for Business, Career & Life
Trade show activity: Learn to level Up Your Networking skills!.
About

Mariana Martinez

Business Development Consultant
Breaking Boundaries- Empowering Women Entrepreneurs, Driving Education, and Fueling Minority Business Success.
About

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FAQ

It is the biggest event of the Latin Canadian Business Network (LCBN). This event gathers national and international experts and leaders in the region to explore and improve the business relations between CANADA-U.S.A.-LATAM.

The Future of Workforce” CA-U.S.A.-LATAM

Includes thought leaders, policymakers, and industry stakeholders to explore and navigate the factors shaping tomorrow’s workforce. It will address the intersections of Workforce, Education and Innovation recognizing their pivotal roles in shaping the labor market landscape.

The event aims to catalyze collective action towards creating supportive environments for workforce development and innovation.

Expoplaza Latina reunites Professionals, entrepreneurs and SME’s  who are looking to scale up their operations in Canada, USA and Latam.

The Future of Workforce will gather Settlement services staff, HR specialists and recruiters, College and university education agents, Representatives from technical schools across Latam, USA, and Canada, Medium-sized business owners, Immigration agents

November 21st, 2024 – ONLINE

November 22nd, 2024 – Vancouver Convention Centre

Sponsors 2024

Be part of Expoplaza Latina 2024, Become a leader in the region. Ask us for sponsorship opportunities
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Thank you to our partners and sponsors 2023

SPONSORS

PARTNERS

Let's connect and discuss how you can be part of Expoplaza Latina 2024

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John Price

One of the pioneers of market intelligence in the region. Leading thought leader of Latin American business, politics and trends. Since 1993, John has advised more than 50 of the global 1000 firms on their business strategies and market intelligence needs in Latin America. He has traveled the world advising large corporations, and this November he will be joining Digital Adoption Connector CA -U.S.A.- LATAM to share more of his expertise.

Evelyn Miralles

BBC’s ‘Top 100 Inspirational Women in the World’ in 2016.
One of CNET’s ‘Top 20 Most Influential Hispanics in Technology’ for 2015 and 2016. Miralles has been honored with the prestigious NASA ‘Flight Safety Award’ presented by the elite Astronaut Crew Office. amongst other national and international recognitions.
She will be joining DAC to discuss more about her journey and diversity in technology.

Aracelli Ramos

Public Relations and Promotions
Director, Casa Cuervo

Araceli Ramos Rosaldo is a graduate from the Universidad de Guadalajara with a degree in Tourism. She holds a master’s degree in languages from the Universität Düisburg Gesamthochschule, in the city of Düisburg, Germany, as well as a master’s degree in Senior Management from the Instituto Tecnológico de Estudios Superiores de
Monterrey Campus Guadalajara. She is an accomplished polyglot, fluent in German, English and French. She is a Certified Meeting Specialist.
She recently completed the “Negotiation: Art and Science” program at the IPADE Business School.

J. ARMANDO HUITRON​

Armando Huitron is a Payments Industry leader with +20 years of international experience. He currently serves as Senior Vice President, Global Partnerships & Segments at Mastercard. In this capacity, he is responsible for leading the development of global programs, innovative business models and solutions to accelerate growth across new segments which extend to diverse industries such as SaaS Commerce Enablers, Embedded Finance, Gaming, Digital Goods, Healthcare, Urban Mobility, etc. He is also the Global Executive Sponsor of the Latin Business Resource Group at Mastercard.

MARTIN EVERS

Sr. National Channel Sales Manager, Microsoft

Our distinguished speaker, Martin Evers, a seasoned technologist with a proven track record in the field, will guide attendees through a dynamic journey into the realm of AI applications tailored specifically for small businesses. This interactive workshop will showcase practical use cases that are applicable across diverse industries, emphasizing the tangible benefits and ROI achieved by embracing AI-driven solutions.

Cody LookingHorse

Indigenous Friends Association

Najib Raie

Najib Raie is Vice President at Primacorp Ventures and overseas a number of operations and partnerships across Canada. He is a seasoned leader with 20 years of experience structuring, growing, and optimizing partnerships and new ventures in North America. He is a proud alma mater of University of Victoria, University of British Columbia, and Royal Roads University where he studied Commerce and Business Administration.

Tomas Zunino

As we gather these influential voices from various sectors, we aim to explore innovative solutions and collaborative strategies to bridge the gap on minority groups.

In a world that has seen the profound impact of pandemics on minority groups, it is crucial to discuss how we can better prepare for and mitigate such crises. We will delve into the lessons learned from past crises, and the strategies that innovative organizations are employing to minimize the impact on small businesses.

As we explore the intersection of technology and diversity, this roundtable will uncover innovative solutions, successful initiatives, and the potential for transformative change. After lessons learned after a crisis like the pandemic.
Join us for a forward-thinking conversation that envisions a future where technology is a catalyst for inclusivity.

James Szantho

Account Executive at Fully Managed

James Szantho, a captivating speaker on IT Digital Transformation. With a dynamic presence on stage, James brings a wealth of knowledge and a fresh perspective to the forefront, enlightening audiences about the profound impact of digital evolution in businesses and industries. James showcases how digital transformation isn’t solely a technological shift; it’s a catalyst for growth and innovation. He emphasizes that when harnessed effectively, technology has the power to revolutionize operations, enhance customer experiences, and drive profitability.

keely Hilario

Channel Enablement Manager at Fully Managed

Passionate and self-motivated organized planner. Skilled in building interpersonal relationships and time management, with exemplary ability to pick up on new information. Ease of public speaking and interacting with all types. Strong ability to multitask and clearly relay information to clients. An agent of workplace culture. Mature and confident while juggling multiple projects with changing deadlines. Confident teaching and working with others within the organization of all job titles.

Mariat Jibril

Regional Manager LGBTQ2+ TD BANK

Mariat is an experienced business development expert with a focus on strategy, sales, marketing, and community engagement. She’s also an advocate for diversity, mental health, and a sought-after speaker. She holds an Executive MBA and has been accepted into a Business Psychology PhD program.

Sonia Zebadua

Owner “Mi Tierra Latina”

Born in Chiapas, Mexico, I moved to Vancouver in 2008 to pursue Culinary Arts. After a three-year culinary apprenticeship under world-champion chef Scott Jaeager, I launched Multiservices Vancouver in 2013 with my business partner Michelle Rustrian. We started MSV with the idea of offering top quality and friendly services for any type of home with any needs. Having had previous experiences running small start-ups together, MSV was successfully launched and has been growing steadily. The challenges of running a small business as an immigrant in Vancouver have helped me grow and continue to develop myself as a leader. A highly motivated and dedicated person, I aim to deliver the best quality of service while ensuring both my team and my clients are satisfied. I want to become a philanthropist and become the person that helps my community, involving myself and my company as well as my team. I wish to leave a legacy in the world and make a difference in people’s lives.

RANDY PURCELL

R.J. Purcell is an award-winning entrepreneur and author. As the founder of Top Producer Systems, R.J. grew the Richmond B.C. company from zero to over 400 employees making it B.C.’s sixth largest software company. Along the way R.J. was named to Business in Vancouver’s Top 40 under 40 List and won The B.C. Technology Industry Association Award for Excellence in Strategic Marketing. Since the sale of Top Producer to a Nasdaq publicly traded company, R.J. has—amongst numerous other projects—produced and distributed movies for Sony Entertainment and The Lifetime Network.R.J. has just released his first book, Metaphysical Millionaires, which distills powerful principles from real-life case-studies and provides daily practices that entrepreneurs, businesspeople and goal-seekers can use to attain both success and happiness simultaneously. The book is currently receiving rave reviews with an average 4.9/5 rating from over 148 Amazon.com Verified Reviews.
“This guide often feels like a backstage pass to the routines of great minds where creativity and inspiration abounds.” —KIRKUS REVIEWS

Tammy Rea

Regional Manager, Women in Enterprise

Anna Gradie

Confidence Coach

Erik Kaas

Industrial Technology Advisor, NRC IRAP, Government of Canada

Heather Bell

Consultant and manager immigration, Bell Alliance

Sergio Camarena

Owner, Xolo Digital Lab

Caio Castelluber

Senior UX Researcher
ScotiaBank

Jenny Perez

Jenny is a first-generation Canadian Citizen, who moved to Canada from Peru in 2002. As such, she has first-hand experience in the challenges of moving to a new country and starting from scratch. For almost 15 years, Jenny has assisted thousands of applicants with their immigration applications and has helped change the lives of hundreds of families all over the world by making their Canadian dream come true. As the Founder and Director of Perez McKenzie Immigration, Jenny strives for excellence in every endeavour she undertakes, and is passionate about equality for all, and women’s rights.

Anita Huberman

Experienced, dynamic, media-Savvy Chief Executive Officer with a demonstrated history of working in the civic, business & social organization industry. Skilled in Budgeting, Operations Management, Analytical Skills, Event Management, and Team Building. Strong business development professional with a Communications focus. Bachelor’s Degree in Communications/Business from Simon Fraser University. Affiliation with Royal Canadian Navy as Honorary Captain.

Cassandra Dorrington

Cassandra Dorrington is currently the President of the Canadian Aboriginal and Minority Supplier Council (CAMSC), a non-profit organization dedicated to the economic empowerment of Aboriginal and visible minority communities through business development and employment.

Kim Wysseier

Leading and co-creating alongside you and your executives is how People Compass organizational strategist, mental health clinicians and leadership consultants generate the greatest value for you, your teams, and your organization.

Jehanne Marie Burns

Business Consulting, Executive Coaching, Life Coaching, Leadership Development, Career Development Coaching, Public Speaking, Team Building, Interview Preparation, Resume Review, and Training

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AUGUST 15, 2024. STAY TUNED. CONTACT US:

expo@latincouver.ca
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